LATINA

There’s something alluring about the unique Latin look and culture—an appeal that has drawn the fashion industry’s attention. Perhaps it’s the strong confidence that Latina women exude when it comes to glamour and style—a boldness that’s created a vibrant melting pot of nationalities in our makeup ads and billboards. Your exotic blend of mystery and magic gives you a truly captivating beauty, and with a few key makeup techniques, you can take that magic to the next level.

At Simply Moore, we custom-blend foundation for all of our clients to match individual skin tone, skin type, and skin texture. We create a customized look and provide step-by-step, hands-on instruction for applying your makeup, so you can recreate that look day after day. See below for a quick tutorial.

Your foundation is the most important, so make sure it matches the warm, yellow-orange undertones in your skin. You know you’ve matched your skin with your foundation when it disappears on the face; if your face is ashy looking or the color is very difficult to blend, it’s the wrong color. When you visit Simply Moore, your foundation will be custom-made to match your skin perfectly.

Some Latina women have noticed that their skin appears to have a greenish tint in the winter. To remedy this, choose a bronzing powder that matches the skin on the tannest part of your arm. Bronzer is supposed to imitate your natural tan, so if it looks funny on your arm, it’s going to look funny on your face. Don’t forget to add a pop of color to the apples of the cheeks; rosy colors work best to counteract the greenish cast to the skin.

You are most likely blessed with some of the best eyebrows out there, even if they do need some maintenance. Shaping and trimming should be done before styling or coloring. Choose a brow powder that is closest in color to the darker tones in your hair. If you lighten your hair, you may need to lighten your brows as well. Your hair colorist can usually provide this service while your hair color is processing. Using a brow brush and your brow powder, lay the baseline first and build the brow by blending upward; comb through to remove any excess. A light coat of brow wax or gel can tame unruly brows.

To give your brown gazers an appealing smoky look, consider using a waterproof black eye pencil. A champagne, pink, or plum shadow can help accentuate the lash line. Liquid eyeliner and curling mascara can add to the dramatic look and will capture attention at any party, but save the drama for evenings and events; keep it soft and natural in the daylight.

When it comes to color on the kisser, go for a quick splash. Avoid fuchsia and jewel tones, and think about deeper and richer looks such as wines, plums, deep pinks, and rose. Many Latin women have a beautiful, dark, natural color to their lips, so deep lipsticks work more naturally over bright tones like oranges and loud corals. Latinas are blessed with a warm pigment, which will also contrast nicely with a cool tone on the lips. Try colors such as rosewood or an iridescent, deep pink to bring out the pout of your lips.